If you want to quickly launch a new online business, you may consider dropshipping. This approach involves selling products from third-party vendors, which makes it a low-cost eCommerce strategy. However, you might be wondering if dropshipping remains a lucrative business idea today. Currently, dropshipping is one of the best ways to create an online store without the hassle of product management and order fulfillment. Still, it’s important to keep in mind that this industry is now highly competitive. In this post, we’ll give you an overview of dropshipping, along with the advantages and disadvantages of starting this kind of business. […]

Creating photos by using Artificial Intelligence has been a hot trend as of late through the likes of DALL-E-2 and others. A new WordPress plugin called Imajinn, developed by the Infinite Uploads team brings the convenience and power of AI photo generation to the WordPress post editor. Imajinn is a free plugin that doesn’t require a license or API key to use. Once installed and activated, it will ask you for your Infinite Uploads credentials or to register an account with an email and password. In my case, I registered a new account. Once I registered a new account, I […]

In this episode of PressThis, we interview Jeff Mankini of UpClick Digital about his thoughts on what both reselling and referring hosting is helpful for clients, the factors he uses to determine what to recommend, and why he thinks his approach is a win-win for the clients UpClick Digital serves. If you’re an agency thinking through this puzzle, or a brand wondering what the right choice is for you on how to handle your hosting approach, don’t miss this episode of PressThis.

When you choose the right font for your website, you can develop a unique brand while maximizing readability. However, you’ll likely only have a few default options in WordPress. Fortunately, you can easily create custom fonts using the webfont generator at Creative Fabrica. With this tool, you can choose from thousands of fonts and convert them to a web-safe format. In this post, we’ll explain the important role fonts can play in web design. Then, we’ll show you how to customize your website with a font generator. Let’s get started! The Importance of Fonts in Web Design The right font […]

While running your WordPress blog, you’ll likely collect some information from your online visitors. To maintain trust with your audience, it’s essential to disclose this in your privacy policy.  However, you may struggle to find a template that meets the specific needs of your website. To solve this problem, you can use a privacy policy template. This document adheres to international privacy laws to avoid any liabilities. Additionally, you can customize this template to accurately reflect your data collection practices. In this post, we’ll explain what a privacy policy is and the benefits of using one. Then, we’ll discuss why […]

If you keep up with the latest online marketing news, you might have heard that the cookieless future is upon us. Specifically, the death of third-party cookies is something that will upend how we do business on the Internet. While this move affects online advertisers the most, it’s natural to wonder what it means for your WordPress website as well. In particular, how can you leverage your website to best adapt to these changes? This guide covers all you need to know about the soon-to-be-cookieless future. Learn about what exactly this means and discover three major ways (with a bonus!) […]

You might come across the concept of a web application firewall (WAF) and not think much of it. After all, it’s easy to assume it’s something you don’t need or that is already part of your hosting package. However, there’s a bit more to it than that.  In fact, it’s important to understand precisely what a WAF is so you can decide if it’s a good idea for you.  Today, we’ll explain all the finer details of web application firewalls. We will provide a definition, explain their benefits, the different types available, as well as how to select one should […]

The Torque Social Hour is a weekly livestream of WordPress news and events. In this episode I talk with Mike McAlister, a Product Designer + Principal Software Enginee at WP Engine. We’ll talk with Mike about why WordPressers should start building real sites with FSE. Join us next Wednesday, September 29th, when we talk about current trends in WordPress themes with Rich Taboor and Damon Cook.

Gaining new customers is one of the primary concerns for any eCommerce business. It’s likely at the core of your marketing strategies, and one of the most significant expenses in your budget. However, acquiring these customers can be costly and involve a lot of hard work. Referral marketing is one way to simplify the process. This technique encourages customers to promote your brand and products for you, usually in exchange for incentives. These ‘refer-a-friend’ programs allow you to boost sales while minimizing the impact on your existing budget. In this article, we’ll dive into what referral marketing is and why it’s a […]