I walked through a replacement content cost calculator and it literally blew my mind. The concept is simple but the facts are plain for all to see – your content is worth money, literally.

And, the replacement cost, I would argue, is even more than what the calculator estimates since there’s more than time taken to create a blog post – it doesn’t take into account the residual income from advertising, services, or even products that are marketed and advertised through your content.

Affiliate marketing anyone? Yes.

Take it for a spin and see what you find. The lesson and key takeaway is obvious: You should probably backup your content or you may lose all that value.

Thanks iThemes for making us all feel more secure with our backups (or scared if we’re not).